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Availability
Have you ever thought about how available you are to your customers? What about your coworkers? Referral partners? Vendors? Are you easy to reach? How quickly do you respond to emails? Phone...
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The Complete Disconnect
Tell me if this scenario sounds at all familiar? While attending a professional networking event, you find yourself face to face with someone in “sales.” Granted everyone in the room is in sales...
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Magic?
You’ve met that business professional who seems to be connected to everyone. Their success is palpable. They project confidence and credibility. You might wonder how they got to that point in their...
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Word of Mouth Marketing
If money were no object marketing would be quite easy. We would spend, and spend a lot, to ensure that every person in our target market heard our message. Unfortunately, in most cases this is...
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Epicenters of Influence
How many people are in your company or organization? What about your specific department? How many people within your department do what you do? The smaller the company the smaller a department. But...
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Net Promoter Score
How many of you have been asked to complete a survey before? Did you actually fill it out? Were you honest with your answers? Many times companies and organizations are looking for feedback to help...
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The Referral Partner Litmus Test
In the business world, strategic alliances are not contingent upon how long one has been working in a particular field or profession. In fact, building strategic partnerships can, and should, begin...
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Got Luck?
Luck is an interesting concept. It’s something everyone wants to have, yet we’re not sure how to get it or even where to find it. Occasionally we think we’ve got it only to discover how elusive and...
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Shallow vs Deep
When I was a kid, I loved going into the deep end of the pool. To me, it was where the big kids swam, where the great divers performed their tricks, where the real fun happened. I felt that the games...
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Integrating Trust and Authenticity – How to build a solid referral network
Do you remember when cold calls and door to door sales were extremely common and many times successful? Now, we either choose to ignore those potential spam calls, begrudgingly answer the door, or...
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